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Prime Rental Group offers one of the largest premium fleets on the Costa Blanca: Mercedes-AMG, Porsche, Ferrari, Lamborghini, Range Rover, Ford Mustang cabrios and comfortable SUVs for families. Pick the car up in Alicante city, at Alicante-Elche Airport (ALC) or have it delivered to your hotel or villa in Benidorm, Torrevieja, Altea, Calpe or Dénia. You send a request, we confirm availability and the final price within minutes, and you pay nothing until the car is yours.
How car rental in Alicante works
Choose a car below and send an enquiry with your dates. Our manager contacts you by phone, WhatsApp or e-mail, confirms availability and sends extra photos if you need them. The car is prepared, cleaned and delivered to the agreed place at the agreed time.
Where we deliver around Alicante
- Alicante-Elche Airport (ALC) — meet-and-greet at arrivals, 24/7 by prior arrangement. See car rental at Alicante Airport.
- Alicante city — hotels, apartments, the port and the AVE railway station.
- Benidorm, Altea, Calpe, Dénia — delivery along the northern Costa Blanca.
- Torrevieja, Santa Pola, Orihuela Costa — delivery along the southern coast.
Delivery to Valencia, Murcia, Marbella or any other city in Spain is possible and is priced individually.
Rental conditions
- Driver age from 23 to 70 for most cars. Some models are available from 21, supercars usually from 25.
- Valid driving licence held for at least 2 years (an International Driving Permit is recommended for non-EU licences).
- Passport or ID card and a credit or debit card in the driver's name.
- Security deposit from €500 to €5,000 depending on the car, refunded after the return.
- Daily mileage allowance of 150 to 250 km depending on the model, extra kilometres at a fixed rate shown on each car page.
- The daily rate drops for rentals from 4 days and again from 9 days; monthly rentals are priced individually.
- Payment by card, bank transfer, cash or cryptocurrency; terms are confirmed before booking.
Which car to choose in Alicante
Cabriolets such as the Ford Mustang GT, BMW M4 Competition Cabrio or Mercedes E-Class Cabrio are the most requested cars for coastal drives between Alicante and Benidorm. Sports cars — Porsche 911, Audi R8, Lamborghini Huracán, Ferrari — are popular for weekends, photo shoots and special occasions. SUVs like the Range Rover Sport, Mercedes G 63 AMG or Audi Q8 suit families and golf trips, while prestige sedans (Mercedes S-Class, Maybach) are chosen for business travel and events.
Explore more
Every page lists the cars available there with prices and delivery options.
Frequently asked questions
Can you deliver the car to Alicante Airport?
Yes. We meet you at Alicante-Elche Airport (ALC) arrivals with the car at the agreed time, including late-night flights by prior arrangement. Airport delivery conditions are confirmed in your quote.
How far in advance should I book?
In July and August we recommend booking 1–2 weeks ahead, especially for cabriolets and supercars. Outside the high season most cars are available within 24–48 hours.
What happens after I send an enquiry?
We confirm availability and the final price, then agree the payment terms and the deposit with you before the booking is confirmed.
What is the minimum age to rent a luxury car in Alicante?
Most cars can be rented by drivers aged 23 to 70 with at least 2 years of driving experience. Some models are available from 21, and high-performance cars usually require the driver to be 25 or older.
Is there a mileage limit?
Each car page shows the daily kilometre allowance, usually 150 to 250 km per day, with a fixed price for every extra kilometre. Unlimited mileage can be arranged for longer rentals.
Can I drive to Benidorm, Valencia or Murcia?
Yes. You can drive the car anywhere in mainland Spain. Travel to Portugal, France or Andorra must be agreed in advance.
What payment methods do you accept?
Debit and credit cards, bank transfer (IBAN), cash and cryptocurrency. The security deposit is normally blocked on a card and released after the car is returned.